ASQ ANALYTICS
Marketing Analytics and Business Market Research Statisticians
ASQ Analytics specialise in providing marketing analytics and business market research analytics. Our flexible outsourced services are perfect for companies and agencies who require marketing analytics on a regular or ad-hoc basis, but do not want to commit to the overhead of an additional analyst in-house.
Our team consists of consultants with over 10 years experience in combining data and statistical techniques with a thorough understanding of marketing to provide actionable marketing insights. We've even helped an agency that we worked with to win an award for their work.
Key Services Provided by ASQ:
- Marketing Analytics
- Segmentation and Targeting Analytics
- Econometrics for Media Optimisation/ROI Calculation
- Customer Lifetime Value
- Churn Analysis
- Cross Selling and Up Selling
- Propensity Modelling e.g. to respond to a mailing / purchase a product
- Campaign Analysis
- Marketing KPIs and Benchmark Reports
- Business Market Research
- Questionnaire Analysis
- Conjoint Analysis
The majority of our work is carried out using SPSS, SQL and Excel, with output delivered in very user-friendly formats using Powerpoint, Excel, Word or PDF.
How ASQ Can Help You
Are you:
- A Marketing Agency or Consultant?
- ASQ can provide the expert analytical resources and flexibility you need to impress your clients, without increasing your overheads. Our knowledgeable team of consultants are available as and when you need us, to conduct marketing analytics that will add value to your services and bring you closer to your clients. To find out more about the analysis we do, click on Analysis & Consultancy.
- Market Research Agency or Consultant?
- Maybe you're a quallie that's not too fond of quant. Or maybe you'd like some data mining carried out on your client's data to highlight the issues before conducting the primary research. To find out more, click on Analysis & Consultancy.
- A Key Decision Maker in an Organisation that Collect a Magnitude of Data but Struggles to Find the Time to Turn That Data into Insight?
- Are you interested in optimising the ROI of your marketing programme, increasing customer loyalty or expanding your market? Alternatively you may be conducting questionnaires in-house, but need a business market research expert to help you get the most out of it. If so, click on Analysis & Consultancy to find out more about what ASQ can do for you.
- A Smaller Organisation Using Spreadsheets to Run the Business?
- To find out more about how ASQ Analytics can take away the nightmare of mutliple workbooks and spreadsheets click on Database Services.